User blog comment:Dorkpool/Are Some Stories Above Crtiticism?/@comment-5643552-20150406171636/@comment-5643552-20150406174135

There are certainly exceptions, but generally speaking creepypasta was much shorter back then than it is today. This is at least partly because they were actual copypasta, and it's easier to repost short stories on /x/ (due to 4chan's character limit).