User blog comment:Creeper50/Character Tip: Characters Do NOT Need To Be Likable./@comment-25052433-20160114143127

The development and how the characters grow really depends on the desired reaction between the writer and what he/she hopes to get from the reader. There are a ton of ways to build characters to achieve those goals. For example, a scum bag type of character that is meant to be killed off is a rather simple build. Just make him arrogant and/or stupid with very few redeeming qualities, and now you have the perfect shell for a victim. This character can die in such a way to showcase the killer's abilities or style, without turning off the reader by wacking a great character too early in the story.

This same philosophy can be applied in a variety of ways, with increasing depth of character added in, depending on how much the writer wants the reader to connect or relate to said character.

Now, while a character doesn't have to be likable in the traditional "nice-guy" sense, I do find it important that a character be believable and relatable. Characters should feel real enough that anyone can sort of connect with them, even if that connection is through hate. If you're going to build that dirtbag character, at least use realistic elements to form him/her. Same can be said for the super nice-guy types, make them real without pandering and you'll likely come out with something good.