User blog comment:SnakeTongue237/Top 10 Overrated Creepypastas/@comment-32071678-20150404230819/@comment-3999760-20150405085904

BEN Drowned when it was released was posted on /x/ and had the story continuing in real time (the original ARG). It was sort of meant for fans to follow, discover, and predict what was going to happen next, as the author will post bits of preceding events.

Though now when you read on the wiki after years of the original ARG with the information behind it readily available, the story lost its luster because the evolution of creepypasta, and the lack of the environment it was originally posted.